Privacy Policy

Overview

At Seeking Light, we value your privacy and are committed to protecting your personal data. This policy explains what information may be processed when you visit seekinglight.app, why it is used, and how you can control optional measurement.

Information We Collect

1. Optional analytics data

Only after you enable analytics in the consent banner, we may use Google Tag Manager and Ahrefs Analytics to process:

• Page views and time spent on pages
• Navigation patterns
• Device information (type, operating system)
• Approximate geographic information, as provided by the service
• Referral and campaign information

2. Optional performance metrics

Only after you separately enable performance measurement, we may send Core Web Vitals measurements to our analytics data layer to understand aggregate site performance:

• Largest Contentful Paint (LCP)
• Interaction to Next Paint (INP)
• Cumulative Layout Shift (CLS)
• First Contentful Paint (FCP)
• Time to First Byte (TTFB)

How We Collect Information

Information may be collected through:

• Cookies and similar technologies used by optional analytics services
• localStorage, which records your cookie and measurement preferences in your browser
• Information you choose to send when contacting us

How We Use Your Information

We use the collected data to:

• Analyze aggregate website traffic and user behavior when you consent
• Improve website performance and user experience
• Identify and fix technical issues
• Understand how visitors interact with our content

Third-Party Services

When you opt in, we use Google Tag Manager and Ahrefs Analytics. These services may process information according to their own privacy policies and terms. We do not enable advertising storage, ad personalization, or ad user-data features through our consent configuration.

Cookie Usage

We use the following storage and cookie categories:

• Essential Cookies: Required for basic website functionality and security, including:
  • Security or delivery cookies set by infrastructure providers when needed
  • These cannot be disabled where they are necessary for the website to function or remain secure
• Analytics Cookies: Optional cookies or similar identifiers used to understand site usage
• Performance Measurement: Optional Web Vitals measurement used to monitor site performance

You can control optional preferences through our cookie consent banner and your browser settings. Your choices are stored locally in your browser under cookiePreferences. Declining optional categories prevents their related scripts from loading and removes known analytics cookies where possible.

Data Retention

Preference data remains in your browser until you remove it or clear site storage. Analytics and performance data may be retained by the relevant service providers according to their policies and our configured settings. We do not claim a single fixed retention period for all providers. You can opt out of optional measurement at any time through the consent controls.

Your Rights

You have the right to:

• Opt-out of cookie usage (except essential cookies)
• Request information about data we hold about you
• Request deletion of your data
• Object to data processing
• Withdraw consent for optional analytics or performance measurement

Security Measures

We implement appropriate technical and organizational measures to protect your data against unauthorized access, alteration, disclosure, or destruction.

Contact Information

For privacy questions, rights requests, or to withdraw consent, please contact us at:

Email: contact@seekinglight.app

Changes to This Policy

We may update this privacy policy when our data practices or services change. The latest version will always be posted on this page with the last reviewed date.